ABOUT

Amethyst

The essence of the color purple, amethyst is beautiful enough for crown jewels yet affordable enough for class rings. Purple Amethyst has been highly esteemed throughout the ages for its stunning beauty and legendary powers to stimulate, and soothe, the mind and emotions.  Whether its crystals are left natural, polished as tumblestones, or faceted into magnificent jewels, Amethyst is a gem whose beauty transcends its commonality.

The name Amethyst derives from the Greek word ametusthos, meaning “not intoxicated,” and comes from an ancient legend. The wine god Bacchus, angry over an insult and determined to avenge himself decreed the first person he should meet would be devoured by his tigers. The unfortunate mortal happened to be a beautiful maiden named Amethyst on her way to worship at the shrine of Diana. As the ferocious beasts sprang, she sought the protection of the goddess and was saved by being turned into a clear, white crystal. Bacchus, regretting his cruelty, poured the juice of his grapes over the stone as an offering, giving the gem its lovely purple hue. [Megemont, 24][Kunz, 58-59][Simmons, 28]

Why we love this gemstone

GEODES

In gem localities like Brazil, amethyst sometimes forms in hollow, crystal-lined geodes so big you can stand in them.

AFFORDABLE

Even fine amethyst has a modest price tag. Large gems remain affordable as price per carat does not rise dramatically with larger size.

AMETRINE

In Bolivia, amethyst and citrine occur in the same crystal. The unique gems, called ametrine, are half purple and half yellow.